{"id":3014,"date":"2022-08-16T00:11:59","date_gmt":"2022-08-16T00:11:59","guid":{"rendered":"https:\/\/pdisoftwareprd.wpengine.com\/?p=3014"},"modified":"2022-12-14T16:40:31","modified_gmt":"2022-12-14T16:40:31","slug":"us-oil-offer-management-system","status":"publish","type":"post","link":"https:\/\/pditechnologies.com\/case-study\/us-oil-offer-management-system\/","title":{"rendered":"Retain Customers With PDI Offer Management System: U.S. Oil Case Study"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\" id=\"h-executive-overview\">Executive Overview<\/h4>\n\n\n\n<p><strong>HQ:<\/strong>&nbsp;Appleton, WI since 1951<\/p>\n\n\n\n<p><strong>Industry:<\/strong>&nbsp;Wholesale<\/p>\n\n\n\n<p><strong>Solution:<\/strong>&nbsp;PDI Marketing Cloud Solutions, Elevate CR<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-business-challenges\">Business Challenges<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Need to evolve loyalty strategy to retain dealers<\/li>\n\n\n\n<li>Desire to increase gallons purchased<\/li>\n\n\n\n<li>Modernize existing Open Roads Rewards loyalty program to meet increased competition<\/li>\n\n\n\n<li>Upgrade from base-level CPG program to a comprehensive, feature-rich loyalty solution<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-solution-overview-pdi-marketing-cloud-solutions\">Solution Overview &#8211; PDI Marketing Cloud Solutions<\/h4>\n\n\n\n<p>Attract and retain more loyal customers and drive the greatest financial success with a scalable, cloud-based platform for managing, measuring, and monetizing fuel-based loyalty programs.<\/p>\n\n\n\n<p>Read more about&nbsp;<a href=\"https:\/\/pditechnologies.com\/engage-customers\/loyalty-marketing-solutions\/\">PDI Marketing Cloud Solutions<\/a><\/p>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__64 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"mbm-card wp-block-mbm-card has-background has-gray-alt-1-background-color has-border border-radius__0 padding__md padding__sm-md padding__md-md padding__lg-md\">\n<div class=\"mbm-row wp-block-mbm-grid-container mbm-row__all-start mbm-row__all-standard\">\n<div class=\"mbm-col mbm-col__12 mbm-col__sm-12 mbm-col__md-10 mbm-col__lg-12 wp-block-mbm-grid-column\">\n<p class=\"has-text-align-center has-blue-base-color has-text-color has-echo-font-size\"><em><em><em><em>The configurable offer management system allows dealers to assess and tailor offers, discounts and promotions to each customer based on shopper behaviors and preferences.<\/em><\/em><\/em><\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__64 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-customer-results\"><br>Customer Results<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Deeper customer engagement through revamped loyalty program<\/li>\n\n\n\n<li>Increased repeat visits and foot traffic<\/li>\n\n\n\n<li>Created incentives for customers to fill up more<\/li>\n\n\n\n<li>Increased revenue at US Oil retail operations.<\/li>\n<\/ul>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__64 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"mbm-card wp-block-mbm-card has-background has-gray-alt-1-background-color has-border border-radius__0 padding__md padding__sm-md padding__md-md padding__lg-md\">\n<div class=\"mbm-row wp-block-mbm-grid-container mbm-row__all-start mbm-row__all-standard\">\n<div class=\"mbm-col mbm-col__12 mbm-col__sm-12 mbm-col__md-10 mbm-col__lg-12 wp-block-mbm-grid-column\">\n<p class=\"has-text-align-center has-blue-base-color has-text-color has-echo-font-size\"><em>\u201cOver the past seven years, the Open Road Rewards loyalty program has seen great success and we knew PDI\u2019s loyalty technology and marketing services would not only benefit our dealers but would ultimately drive revenue growth for our business as more gallons are being purchased across our network.\u201d<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center has-blue-base-color has-text-color has-foxtrot-font-size\">\u2013 Paul Williams, Marketing Manager at U.S. Oil<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__64 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"mbm-card wp-block-mbm-card has-background has-blue-alt-2-background-color has-border border-radius__0 padding__md\">\n<h3 class=\"has-white-base-color has-text-color has-delta-font-size wp-block-heading\" id=\"h-download-case-study\">Download Case Study<\/h3>\n\n\n\n<p class=\"has-white-base-color has-text-color\">Find out how PDI connects petroleum-centric business with the technology and data needed to excel.<\/p>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__24 mbm-spacer__sm-24 mbm-spacer__md-32 mbm-spacer__lg-32 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default has-blue-alt-1-wingding-color\"><a class=\"wp-block-button__link has-white-base-color has-purple-base-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/pditechnologies.com\/wp-content\/uploads\/2022\/08\/US-Oil-PDI-Case-Study.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Download<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Executive Overview HQ:&nbsp;Appleton, WI since 1951 Industry:&nbsp;Wholesale Solution:&nbsp;PDI Marketing Cloud Solutions, Elevate CR Business Challenges Solution Overview &#8211; PDI Marketing Cloud Solutions Attract and retain more loyal customers and drive the greatest financial success with a scalable, cloud-based platform for managing, measuring, and monetizing fuel-based loyalty programs. Read more about&nbsp;PDI Marketing Cloud Solutions Customer Results<\/p>\n","protected":false},"author":25,"featured_media":3020,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false,"footnotes":""},"categories":[62],"tags":[21,163,159],"pdi_resource_tier":[151],"class_list":["post-3014","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-loyalty","tag-petroleum-and-fuel-wholesale","tag-retail-offers-and-promotion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>U.S. Oil Offer Management System Case Study | PDI<\/title>\n<meta name=\"description\" content=\"Want to retain customers to meet increased competition with an offer management system? 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