{"id":1339,"date":"2022-08-16T15:33:09","date_gmt":"2022-08-16T15:33:09","guid":{"rendered":"https:\/\/pdisoftwareprd.wpengine.com\/?p=1339"},"modified":"2023-03-02T20:27:34","modified_gmt":"2023-03-02T20:27:34","slug":"openroom-hershey-consumer-behavior-insights","status":"publish","type":"post","link":"https:\/\/pditechnologies.com\/resources\/podcast\/openroom-hershey-consumer-behavior-insights\/","title":{"rendered":"PDI Meets with The Hershey Company to Discuss Recent Consumer Behavior"},"content":{"rendered":"\n<div class=\"mbm-spacer mbm-spacer__16 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-an-episode-of-the-openroom-talks-series\"><strong>An episode of the OpenRoom Talks series<\/strong><\/h3>\n\n\n\n<p>In this podcast organized by OpenRoom Events, PDI\u2019s Jason Lobel joined Glenn Frazier from the Hershey Company, to discuss the recent changes in consumer behavior and how actionable insights can help convenience retailers and CPG brands alike. <\/p>\n\n\n\n<p>Themes discussed include:<\/p>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__16 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The impact of COVID-19 on the convenience retail and confectionary sectors<\/li>\n\n\n\n<li>The swift progress being made in the field of data analytics for convenience retailers<\/li>\n\n\n\n<li>How convenience retailers can leverage shopper data in order to drive sales of CPGs<\/li>\n<\/ul>\n\n\n<div class=\"custom-content-gate\"><\/div>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__64 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Spotify Embed: Episode 9 - Jason Lobel (VP of Sales Growth, PDI Insights Cloud) Talks to Glenn Frazier (Director, Category Management U.S. Convenience, The Hershey Company)\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/1DgvxE00xIq3eJutPcVDRW?si=k7-DY966QvGUdDWmRTxVCQ&#038;utm_source=oembed\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>An episode of the OpenRoom Talks series In this podcast organized by OpenRoom Events, PDI\u2019s Jason Lobel joined Glenn Frazier from the Hershey Company, to discuss the recent changes in consumer behavior and how actionable insights can help convenience retailers and CPG brands alike. Themes discussed include:<\/p>\n","protected":false},"author":20,"featured_media":1460,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false,"footnotes":""},"categories":[12],"tags":[155,144,158],"pdi_resource_tier":[157],"class_list":["post-1339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","tag-consumer-packaged-goods-cpg","tag-convenience-retail","tag-shopper-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.6) - 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