{"id":11951,"date":"2023-04-20T08:46:47","date_gmt":"2023-04-20T12:46:47","guid":{"rendered":"https:\/\/pditechnologies.com\/?p=11951"},"modified":"2023-07-12T10:59:49","modified_gmt":"2023-07-12T14:59:49","slug":"corrib-oil","status":"publish","type":"post","link":"https:\/\/pditechnologies.com\/case-study\/corrib-oil\/","title":{"rendered":"Continued Customer Connection: Corrib Oil Case Study"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\" id=\"h-executive-overview\">Executive Overview<\/h4>\n\n\n\n<p><strong>HQ:<\/strong> County Mayo, Ireland<\/p>\n\n\n\n<p><strong>Industry:<\/strong>&nbsp;Convenience and fuel retail<\/p>\n\n\n\n<p><strong><strong>Size:<\/strong>&nbsp;<\/strong>21 fuel depots; 33 service stations<\/p>\n\n\n\n<p><strong>Solution:<\/strong>&nbsp;PDI Loyalty<\/p>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__16 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-business-challenges\">Business Challenges<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Improve customer retention and average in-store spend<\/li>\n\n\n\n<li>Build a more engaging brand identity<\/li>\n\n\n\n<li>Increase market share through competitive differentiation<\/li>\n<\/ul>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__32 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-solution-overview-pdi-loyalty\">Solution Overview &#8211; <strong>PDI Loyalty<\/strong><\/h4>\n\n\n\n<p>PDI Loyalty is a powerful, flexible solution that provides a 360\u00b0 view of your customers.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Analyze basket-level data for both in-store and online purchases to identify opportunities to<br>increase customer frequency and spend.<\/li>\n\n\n\n<li>Create personalized, compelling customer offers and promotions.<\/li>\n\n\n\n<li>Design and execute marketing campaigns to more effectively engage existing customers and attract new ones.<\/li>\n<\/ul>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__8 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<p>Learn more about <a href=\"https:\/\/pditechnologies.com\/engage-customers\/loyalty-marketing-solutions\/\">PDI Loyalty<\/a><\/p>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__48 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"mbm-card wp-block-mbm-card has-background has-gray-alt-1-background-color has-border border-radius__0 padding__md padding__sm-md padding__md-md padding__lg-md\">\n<div class=\"mbm-row wp-block-mbm-grid-container mbm-row__all-start mbm-row__all-standard\">\n<div class=\"mbm-col mbm-col__12 mbm-col__sm-12 mbm-col__md-10 mbm-col__lg-12 wp-block-mbm-grid-column\">\n<p class=\"has-text-align-center has-blue-base-color has-text-color has-echo-font-size\">The insights from the PDI Loyalty solution have allowed Corrib Oil to make better marketing decisions across its business.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__48 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-customer-results\">Customer Results<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>68,913 active members<\/li>\n\n\n\n<li>\u20ac16.50 &#8211; Average loyalty spend<\/li>\n\n\n\n<li>54.5 &#8211; Average amount of loyalty transactions per member per year<\/li>\n<\/ul>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__48 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"mbm-card wp-block-mbm-card has-background has-gray-alt-1-background-color has-border border-radius__0 padding__md padding__sm-md padding__md-md padding__lg-md\">\n<div class=\"mbm-row wp-block-mbm-grid-container mbm-row__all-start mbm-row__all-standard\">\n<div class=\"mbm-col mbm-col__12 mbm-col__sm-12 mbm-col__md-10 mbm-col__lg-12 wp-block-mbm-grid-column\">\n<p class=\"has-text-align-center has-blue-base-color has-text-color has-echo-font-size\"><em>\u201cWe can both reward customer loyalty and gain valuable insights into our customers\u2019 behavior, leading to a deeper understanding of our customer base.\u201d<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center has-blue-base-color has-text-color\">&#8211; Corrib Oil<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__64 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"mbm-card wp-block-mbm-card has-background has-blue-alt-2-background-color has-border border-radius__0 padding__md\">\n<h3 class=\"wp-block-heading has-white-base-color has-text-color has-delta-font-size\" id=\"h-download-case-study\">Download Case Study<\/h3>\n\n\n\n<p class=\"has-white-base-color has-text-color\">Find out how PDI connects convenience-centric businesses with the technology and data needed to excel.<\/p>\n\n\n\n<div class=\"mbm-spacer mbm-spacer__24 mbm-spacer__sm-24 mbm-spacer__md-32 mbm-spacer__lg-32 wp-block-mbm-responsive-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default has-blue-alt-1-wingding-color\"><a class=\"wp-block-button__link has-white-base-color has-purple-base-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/pditechnologies.com\/wp-content\/uploads\/2023\/07\/Corrib-Oil-PDI-Case-Study.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Download<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Executive Overview HQ: County Mayo, Ireland Industry:&nbsp;Convenience and fuel retail Size:&nbsp;21 fuel depots; 33 service stations Solution:&nbsp;PDI Loyalty Business Challenges Solution Overview &#8211; PDI Loyalty PDI Loyalty is a powerful, flexible solution that provides a 360\u00b0 view of your customers. Learn more about PDI Loyalty Customer Results<\/p>\n","protected":false},"author":25,"featured_media":11947,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false,"footnotes":""},"categories":[62],"tags":[144,21,166,159,158],"pdi_resource_tier":[151],"class_list":["post-11951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-convenience-retail","tag-loyalty","tag-point-of-sale","tag-retail-offers-and-promotion","tag-shopper-insights"],"acf":[],"yoast_head":"<!-- This site is optimized 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